What can real estate marketers do to ensure your brand stands out against the many others online when those in-need individuals are searching? One of the most critical things is to ensure all of your landing pages are top notch.

Real estate agents are keenly aware that in order to be successful, their skill-set can’t be limited to selling a property. In fact the ability to generate leads through captivating marketing campaigns is likely even more critical to achieving success in the competitive real estate industry. How can you sell a house if you have no one to sell it to?

It’s time to grow your channel’s subscribers through some strategic work. Here are 12 tips to grow your YouTube subscribers, fast!

Mobile search has long surpassed desktop, accounting for around 57% of traffic (US). It has also seen the biggest growth in ad spend, and is expected to grow to 72% of total digital budgets by 2021.

Numerous pivotal decisions need to be made when you first start building your company’s marketing strategy and online presence, and choosing the name of your website is one of the most important.

SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines.

As you try to expand the reach and appeal of your business, what is one of the most powerful marketing tools you have at your disposal? You might have answered “social media,” and you would be correct. But more specifically, Instagram can be an amazing asset to your business—if you know how to use it as a marketing tool. This post will provide you with the know-how you need to leverage this visually-oriented platform to expand your reach, build your brand, and attract new customers.

Facebook has the strongest advertising platform with the highest online presence worldwide. And best of all, it’s the most cost-effective way to market your brand to the world.

In SEO, every little bit counts, and formal search engine submission can't hurt. Here's how you can submit your website to search engines for free.

There are many types of online advertising, from search engines to app stores to social media platforms. Instagram is one such social media platform that supports online advertising. As it continues to roll out new features to standard business accounts, Instagram advertising is becoming more and more worth the investment.

Every year new technologies and trends emerge that impact the way we build, manage and optimize PPC campaigns. Some years, we see ourselves adapting to a series of small innovations. In 2018 the digital ecosystem is experiencing broad technological shifts that are having an impact well beyond digital advertising. 

Rather than burying yourself in the interface, apply a little content strategy to your Facebook campaign. It’s not rocket science. Step back and think about who your customers are and what they are doing on Facebook. Once you understand their needs and patterns, it becomes much easier to develop and target ad content that draws them in.

Measuring the success of a social media campaign is no longer dependent on the number of followers you acquire, but the number of people that engage with your brand along the way. Social Media contests, promotions, sweepstakes, and giveaways are becoming an increasingly popular way to get the name of your brand in front of potential customers in a new and exciting way.

WeChat is, at its core, a messaging app, but that is really only a fraction of what the service can do. If also offers more traditional social networking functions like video and picture sharing, games, stickers, and the ability to share and connect with friends through WeChat Moments.

Instagram offers a number of ways to use Direct Messages, Posts, Stories, and Boomerangs to effectively engage with your audience. In addition to these free options, paid advertising on Instagram is also a powerful marketing tool. Like Facebook advertising, Instagram ads offer advanced targeting and flexibility so as to be accessible for just about any business. If this visual platform is a popular channel in your target audience, you may want to advertise on Instagram.